Your social media marketing can support your search engine optimization (SEO) by including target keywords in headlines. Then when your story goes viral and other sites use your headlineto link back to your site
Keyword research can also be a great way to find ideas for stories that people want to read.One of the points of keyword research is that it shows you what people are searching for. Many is the social media marketerwho goes to Wordtracker’s Keyword Question Tool to look forinspiration.
Smart social media marketers love keyword research.
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